Thursday April 27th, 2017

Sell in the proper way and you will be successful!

Do you want to increase sales? Do you have good salespeople? The good seller is the one who not only sells your products or services, but […]
Monday April 24th, 2017

E-commerce is on the rise!

  E-commerce is increasingly becoming a popular retail sales and transactions channel in a world where consumers constantly use multiple devices for online shopping. Online sales […]
Friday March 31st, 2017

DK Consultants at the FoodExpo Greece 2017!

The International Food and Drinks exhibition “FOOD EXPO GREECE 2017”, was successfully organized for the fourth consecutive year by Forum S.A. It took place between 18 […]
Friday March 31st, 2017

The new trend in healthy eating: Nuts and dried fruits

Healthy eating is a dominant trend in the world, as more and more consumers are focusing on adopting healthy eating patterns, by incorporating in their diet […]
Friday March 31st, 2017

Transparent packaging is gaining consumer confidence

Transparent packages are increasingly flooding the shelves, as they are preferred largely by both consumers and the food industry.
Friday March 31st, 2017

Consumers are getting more and more with familiar with digital technology!

  Smart devices play an increasingly important role in the everyday life of consumers worldwide. In recent years there has been a sharp increase in their […]
Friday March 31st, 2017

Dos and Don’ts for impressive window displays

The window display is one of the most powerful differentiation weapons for shop owners whose objective is the “seduction” of potential buyers. A spectacular window display […]
Friday March 24th, 2017

The video games industry in the US is revamping

US is one of the major players in the global videogames industry with a turnover of €66 billion. The American videogames industry has recovered from the […]
Thursday March 23rd, 2017

Innovative packaging that will entice you

The growing consumer needs as well as the need for business development and increased consumer confidence make innovation a necessity, emphasizing on simplicity and clear messages […]
Thursday March 23rd, 2017

Coffee consumption by the Millennials

The Millennials, who are born from the early 80s to mid-90s, are considered quite sophisticated consumers, are characterized as conscientious buyers and support businesses that add […]
Thursday March 23rd, 2017

The new era in consumer trends in China

As part of the e-commerce market, consumer habits are constantly evolving. A few years ago only 15% of China’s population actively engaged in online sales, while […]
Thursday March 23rd, 2017

Common mistakes entrepreneurs make

Every entrepreneur has the same goal. To run a successful company. Despite the effort to develop and expand their business, many entrepreneurs succumb unwittingly into some […]
Thursday March 23rd, 2017

USA: A NATION OF WINE LOVERS

In 2013, the U.S. became the number-one wine-consuming nation in the world for the first time ever, surpassing France which is considered the natural home of […]
Thursday January 26th, 2017

Meet the modern Asian consumer

Did you know that: The Asian population is young in age. Indicatively, Chinese and Indian young people between 15 – 29 yrs. account today for more […]
Thursday January 26th, 2017

How to create an effective package?

Design the package based on the users’ needs, desires and expectations: The buyers focus on stylish and user-friendly packaging, which directly connect with the product they […]
Thursday January 26th, 2017

An emerging target group for the apparel industry!

  Consumers over 60 years old represent a group which is not sufficiently taken into account by the clothing industry, yet this can generate a lot […]
Thursday January 26th, 2017

Why should you invest in keeping your existing customers?

A common mistake that businesses make is to focus and invest more in sales growth by attracting new customers than maintaining existing ones and building a […]
Wednesday January 18th, 2017

The bilateral goods trade between the USA and Greece is resilient!

Despite the economic recession that Greece has been experiencing in the aftermath of the financial crisis of 2007–08, the bilateral trade between the USA and Greece has not […]