{"id":1893,"date":"2017-09-22T12:18:17","date_gmt":"2017-09-22T12:18:17","guid":{"rendered":"https:\/\/www.dkmarketing.gr\/?p=1893"},"modified":"2019-01-11T12:02:15","modified_gmt":"2019-01-11T12:02:15","slug":"tips-%ce%b3%ce%b9%ce%b1-%ce%b5%cf%80%ce%b9%cf%84%cf%85%cf%87%ce%b7%ce%bc%ce%ad%ce%bd%ce%bf-labelling","status":"publish","type":"post","link":"https:\/\/dkmarketing.gr\/en\/tips-%ce%b3%ce%b9%ce%b1-%ce%b5%cf%80%ce%b9%cf%84%cf%85%cf%87%ce%b7%ce%bc%ce%ad%ce%bd%ce%bf-labelling\/","title":{"rendered":"Tips for successful labeling"},"content":{"rendered":"<p><\/p>\n<ol>\n<li>Use <strong>appropriate colors, materials and fonts<\/strong><img loading=\"lazy\" class=\"wp-image-1886 alignright\" src=\"https:\/\/www.dkmarketing.gr\/wp-content\/uploads\/2017\/09\/graphicriver-11670812-natura-soap-packaging-inline-image-preview-source.jpg\" alt=\"\" width=\"213\" height=\"188\" \/><\/li>\n<\/ol>\n<p>We need to be sure that we have chosen the appropriate color and font for the labeling so that the most important information regarding the product be <strong>clearly visible and readable.<\/strong> In general, white labels are preferred in white or transparent packaging as they <strong>make the product look more attractive and larger<\/strong>, brown labeling is ideal for organic products as they look earthy and <strong>give a sense of stability and credibility<\/strong> and blue labeling should be used in order to provide <strong>a sense of trust and power.<\/strong><!--more--><\/p>\n<ol start=\"2\">\n<li>Customize the size of the label<\/li>\n<\/ol>\n<p>The label works as an alternative to packaging. For visually attractive products, you should use <strong>small labels<\/strong>. On the contrary, for bulky products that do not meet the aesthetic criteria you should use <strong>larger ones<\/strong>. Equally important is <strong>quality in printing and the materials used<\/strong> <strong>in labeling.<\/strong><\/p>\n<ol start=\"3\">\n<li>Create a unique label<\/li>\n<\/ol>\n<p><img loading=\"lazy\" class=\"wp-image-1885 alignleft\" src=\"https:\/\/www.dkmarketing.gr\/wp-content\/uploads\/2017\/09\/001_LlanosNegros_DailosPerez.jpg\" alt=\"\" width=\"216\" height=\"144\" \/><strong>A label that stands out between similar products<\/strong> automatically makes the product itself more competitive, especially if it is fitted with <strong>proper lighting and presence on the shelf.<\/strong><\/p>\n<ol start=\"4\">\n<li>Durability for packaging and label<\/li>\n<\/ol>\n<p><strong>Many packages are re-used<\/strong> for storage, so it is recommended that the labeling material and the packaging be <strong>environmentally friendly.<\/strong><\/p>\n<ol start=\"5\">\n<li>Label info<img loading=\"lazy\" class=\"wp-image-1887 alignright\" src=\"https:\/\/www.dkmarketing.gr\/wp-content\/uploads\/2017\/09\/Untitled36-400x600.png\" alt=\"\" width=\"155\" height=\"233\" \/><\/li>\n<\/ol>\n<p>The label should provide important information. <strong>Still the content should be as short and\u00a0comprehensive as it can be.<\/strong> At the front side you should include the name, the logo or <strong>an identifiable symbol<\/strong> that makes it familiar as well as a brief description, if applicable. The list of the ingredients and the way of use are mandatory and should be placed on the back of the product.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Greek.<\/p>\n","protected":false},"author":1,"featured_media":5625,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tips for successful labeling - DK Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dkmarketing.gr\/tips-\u03b3\u03b9\u03b1-\u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf-labelling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips for successful labeling - 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