{"id":3366,"date":"2018-12-26T14:56:01","date_gmt":"2018-12-26T14:56:01","guid":{"rendered":"http:\/\/dkmarketing.gr\/?page_id=3366"},"modified":"2019-02-15T08:21:59","modified_gmt":"2019-02-15T08:21:59","slug":"sxediasmos-proiontwn","status":"publish","type":"page","link":"https:\/\/dkmarketing.gr\/en\/services\/sxediasmos-proiontwn\/","title":{"rendered":"New Product Development"},"content":{"rendered":"

[vc_section full_width=”stretch_row_content”][vc_row][vc_column][vc_column_text css_animation=”none” el_class=”dk-title-page”]<\/p>\n

<\/span><\/h1>\n

[\/vc_column_text][vc_separator el_class=”dk-line-sep” css=”.vc_custom_1547049297767{margin-bottom: 0px !important;}”][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_column_text el_class=”dk-quote-container”]<\/p>\n

We produce concepts and products that consumers LOVE<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”2\/3″][vc_single_image image=”3547″ img_size=”full” css_animation=”fadeInLeft”][\/vc_column][vc_column width=”1\/3″][vc_column_text css_animation=”fadeInRight” el_class=”dk-brown”]<\/p>\n

Of 7 product ideas, only 1 idea will yield a successful product (McKinsey Global, 2018).<\/h3>\n

New Product failure rate<\/strong> is between 25% and 45% depending on the industry (McKinsey Global, 2018).<\/p>\n

95% of new consumer products fail<\/strong> (Harvard Business School, 2018)<\/p>\n

84% of customers say it is somewhat<\/strong> or very important<\/strong> that the company they buy\u00a0 from is innovative<\/strong> (Lab42, 2018).<\/p>\n

New products<\/strong> make the company<\/strong> and brand more competitive.<\/strong><\/p>\n

New product development<\/strong> makes the company<\/strong> stand out and be perceived<\/strong> by customers as innovative.<\/strong><\/p>\n

New products<\/strong> cultivate, maintain and increase a company\u2019s market share<\/strong> by satisfying a consumer demand.<\/p>\n

New products<\/strong> also increase brand exposure<\/strong> and awareness.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_column_text css_animation=”fadeInLeft” el_class=”dk-brown”]We conduct a thorough market research<\/strong> and trend analysis<\/strong> for more effective results.<\/p>\n

We define a target market<\/strong> for the product.<\/p>\n

We conceptualize, design, develop<\/strong> and market<\/strong> newly created or newly rebranded goods or services.<\/p>\n

We conduct quantitative<\/strong> and qualitative market research<\/strong> with our exclusive TM tools<\/strong> at all phases of the design process<\/strong>; while the product is being designed and after it has been launched.<\/p>\n

We scale the new products up<\/strong> to any distribution request.<\/p>\n

We help you promote them<\/strong> with our Intro Promo Kit.<\/strong><\/p>\n

We conduct the preliminary measurements<\/strong> and results.<\/strong><\/p>\n

We develop new, meaningful & innovative products<\/strong> that meet consumers\u2019 needs and keep your company competitive<\/strong> in the global business jungle.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”3548″ img_size=”full” css_animation=”fadeInRight”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_single_image image=”5034″ img_size=”full” alignment=”center” css_animation=”fadeInLeft”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”3698″ img_size=”full” css_animation=”fadeInRight”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_single_image image=”3680″ img_size=”full” alignment=”center” css_animation=”fadeInLeft”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”3536″ img_size=”full” css_animation=”fadeInLeft”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text el_class=”dk-brown”]<\/p>\n

\u03a4\u0395\u03a7\u039d\u0399\u039a\u0395\u03a3 \u03a0\u03a1\u039f\u0394\u0399\u0391\u0393\u03a1\u0391\u03a6\u0395\u03a3 \u03a3\u03a5\u03a3\u039a\u0395\u03a5\u0391\u03a3\u0399\u03a9\u039d<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_single_image image=”3594″ img_size=”full” css_animation=”bounceInDown”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”3595″ img_size=”full” css_animation=”bounceInDown”][\/vc_column][\/vc_row]<\/p>","protected":false},"excerpt":{"rendered":"

[vc_section full_width=”stretch_row_content”][vc_row][vc_column][vc_column_text css_animation=”none” el_class=”dk-title-page”] [\/vc_column_text][vc_separator el_class=”dk-line-sep” css=”.vc_custom_1547049297767{margin-bottom: 0px !important;}”][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_column_text el_class=”dk-quote-container”] We produce concepts and products that consumers LOVE [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”2\/3″][vc_single_image image=”3547″ img_size=”full” css_animation=”fadeInLeft”][\/vc_column][vc_column width=”1\/3″][vc_column_text css_animation=”fadeInRight” el_class=”dk-brown”] [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":5030,"parent":3167,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"yoast_head":"\n\u03a3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03a0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd - \u03a3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1\u03c2 & \u03a4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03a0\u03c1\u03bf\u03b4\u03b9\u03b1\u03b3\u03c1\u03b1\u03c6\u03ad\u03c2<\/title>\n<meta name=\"description\" content=\"\u0394\u03b9\u03b1\u03b8\u03ad\u03c4\u03bf\u03c5\u03bc\u03b5 \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03b9\u03bd\u03bf \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03cc \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b5\u03be\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03c3\u03bf\u03c5\u03bc\u03b5 \u03c0\u03c9\u03c2 \u03bf \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03c4\u03c9\u03bd \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03b8\u03b1 \u03c0\u03bb\u03b7\u03c1\u03b5\u03af \u03c4\u03b9\u03c2 \u03b1\u03c0\u03b1\u03c1\u03b1\u03af\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03cb\u03c0\u03bf\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dkmarketing.gr\/services\/sxediasmos-proiontwn\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u03a3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc\u03c2 \u03a0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd - 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