The International Food and Drinks exhibition “FOOD EXPO GREECE 2017”, was successfully organized for the fourth consecutive year by Forum S.A. It took place between 18 and 20 of March, at the “Metropolitan Expo” exhibition center in Athens. The participation of Greek and foreign companies from the food and beverage industry was so high, that the exhibition attracted a great number of visitors from Greece and abroad.
The main objective of the exhibition was the promotion of the Greek and Mediterranean products.
Along with the International Food and Drinks exhibition, the following events took place: the Wine & Spirits exhibition OENOTELIA, the MEDITERRANEAN FOOD EXPERIENCE festival, the MEAT FORUM, as well as a series of targeted FOOD EXPO WORKSHOPS in which DK Consultants took part and realized the following presentations:
• THE ROLE OF PACKAGING AND LABEL IN EXPORTS
• DISTRIBUTION – SALES TERMS & WARRANTY IN EXPORTS
• EXPORTS: BRANDING, PROMOTION, MARKET RESEARCH
• PRICING IN FOREIGN MARKETS
• SUCCESSFUL STORIES OF GREEK ENTREPRENEURSHIP