22/04/16

The 7 mistakes that push your customers back…

Why do your customers leave? Is it only a matter of price? Clearly not. But what are the crucial reasons that drove your customers to the […]
22/04/16

Boring detergent packaging? Not anymore!

If your detergent and cleaning items packs seemed boring or cumbersome so far, it might be time to reconsider. Usually, when we talk about innovation in […]
22/04/16

Personalizing the consumer experience in physical stores !

Nowadays as the e-commerce flourish, consumers can find countless alternatives online. The reason consumers visit stores is to find something that cannot be available online, something […]
22/04/16

Agnostic shoppers: η νέα ομάδα καταναλωτών

Οι «αγνωστικιστές» καταναλωτές είναι η επιτομή του σημερινού αντιφατικού καταναλωτή και η νέα πρόκληση για τα brands και τους marketers. Ορμώμενος από μία υφεσική /  μετά […]